Torrington's music store since 1998.
About George's Music Center, Torrington, CT.
George Donovan Jr. opened the store in 1998. Sam and Jerry, who worked beside him for years, carry it on today.
How it started
A Torrington store since 1998.
George Donovan Jr. opened George's in 1998. Today Sam and Jerry, who worked beside him for years, carry it on with the same name, the same counter, and a setup on every guitar that leaves the store.
The first store was downtown, at Wall Street and East Main Street. In 2004 it moved to 905 New Harwinton Road, on Route 4, where it is today.
- 1998George Donovan Jr., a Torrington native who had been gigging since he was 13, opens the store downtown, at Wall St and East Main St.
- 2004The store moves to 905 New Harwinton Rd, where it is today.
- 2013Becomes a Mesa/Boogie dealer.
- 2021George passes away in November.
- 2023Sam and Jerry, who both worked for George, take over and keep the store going.
- TodayFive lesson studios and 80 to 100 students, 100 to 150 school rentals a year, a repair team, a full store, and a vendor to Mohegan Sun.
Who's here
Who you'll meet at George's.
Samantha (Sam) Behm
She runs the store day to day and worked beside George for years before she and Jerry took over in 2023.
Jerry Carrillo
Jerry does the guitar setups and amp repairs.
5 teachers
Our five teachers: Eric Hellberg, Billy Kotsaftis, Chris Valerio, Owen McGowan and Justin Dalland. See who teaches what on the Lessons page.
“Sam and her team were amazing … No pressure, all questions answered, and an inviting experience overall.”
David · on Google · Buying a PRS guitar“Jerry made guitar shopping for our daughter today a truly memorable and pleasant experience.”
Starr · on Google · A first guitarWho we work with
Schools, churches and stages.
We work with local schools and churches, and we're a vendor to Mohegan Sun.
- Torrington Christian Academy band
- Torrington schools
- Thomaston schools
- Pearson Middle School
- St. John Paul the Great Academy
- Local churches
- Vendor to Mohegan Sun
Stop by and say hello.
Come say hello at the counter, and bring anything you want looked at.
It's a real store, not an online shop. Call us or stop by: 905 New Harwinton Rd, Torrington · Mon to Fri 11 to 6 · Sat 10 to 2.